Mendoza School of Business


Patrick Murphy

Emeritus Professor
Marketing
 574-631-9092
  394 Mendoza College of Business
  • Biography
  • Background
  • Publications
  • Books
  • Awards

Patrick E. Murphy specializes in marketing and business ethics issues. His recent work has focused on normative perspectives for ethical and socially responsible marketing, distributive justice as it relates to marketing decision making, emerging ethical concerns in advertising, and ethics and the ethical foundations of relationship marketing. His articles have won “best paper” awards from the Journal of Advertising, Journal of Macromarketing, and the European Journal of Marketing.

Professor Murphy teaches courses in business ethics, marketing ethics, and corporate sustainability. He has taught previously at Marquette University and spent sabbaticals at the Federal Trade Commission and University College Cork in Ireland. His Ph.D. is from the University of Houston, M.B.A. from Bradley University and BBA from Notre Dame.

Education
BBA, University of Notre Dame
MBA, Bradley University
Ph D, University of Houston

Areas of Expertise
Business and Marketing Ethics
Public Policy Issues in Marketing

Teaching
Conceptual Foundations of Business Ethics
Weave
Corporate Citizenship and Sustainability
Marketing Ethics
Values Integration
Peace Through Commerce
Ethics Theory
Marketing for NFP Organizations
Introduction to Business Ethics
"Reflections on the Federal Trade Commission", Journal of Public Policy & Marketing, 33, 2014

"Consumer' Perceptions of Corporate Social Responsibility: Scale Development and Validation", (With Magdalena Oberseder, Bodo Schlegelmilch, Verena Gruber), Journal of Business Ethics, 124 (1), 2014

"Corporate Social Responsibility and Corporate Social Irresponsibiity: Introduction to a Special Topic Section", (With Bodo Schlegelmilch), Journal of Business Research, 66, 2013

"CSR Practices and Consumer Perceptions", (With Magdalena Oberseder, Bodo Schlegelmilch), Journal of Business Research, 66, 2013

"Corporate Societal Responsibility in Marketing: Normatively Broadening the Concept", (With Magdalena Oberseder, Gene Laczniak), AMS Review, 3, 2013

"Marketing Academics at the FTC: The Inside Story", Journal of HIstorical Research in Marketing, 5, 2013

"Stakeholder Theory and Marketing: Moving from a Firm-Centric to a Societal Perspective", (With Gene Laczniak), Journal of Public Policy & Marketing, 31, 2012

"Consumer Perceptions of the Antecedents and Consequences of Corporate Social Responsbility", (With Andrea Stanaland, May Lwin), Journal of Business Ethics, 102, 2011

"The Early Years of the Journal of Public Policy & Marketing", Journal of Public Policy & Marketing, 30, 2011

"Business Ethics and Marketing Ethics: Good News and Bad News", Business Ethics Quarterly, 20, 2010

"Fair Trade in France: From Individual Innovators to Contemporary Networks", (With Nil Ozcar-Toulouse, Amina Becheur), Journal of Business Ethics, 2010

"The Relevance of Responsibility to Ethical Business Decisions", Journal of Business Ethics, 90, 2009

"The Current Status of Advertising Ethics: Industry and Academic Perspectives", (With Minette Drumwright), Journal of Advertising, 38, 2009

"Marketing with Integrity: Ethics and the Service Dominant Logic for Marketing", (With Andrew Abela), Journal of the Academy of Marketing Science, 38, 2008

"Distributive Justice: Pressing Questions, Emerging Directions and the Promise of Rawlsian Analysis", (With Gene Laczniak), Journal of Macromarketing, 28, 2008

"An Ethical Basis for Relationship Marketing: A Virtue Ethics Perspective", (With Gene Laczniak, Graham Wood), European Journal of Marketing, 2007 - Accepted (awaiting publication)

"Normative Perspectives for Ethical and Socially Responsible Marketing", (With Gene Laczniak), Journal of Macromarketing, 26, 2006

"Marketing, Consumers and Technology: Perspectives for Enhancing Ethical Transactions", (With Gene Laczniak), Business Ethics Quarterly, 16, 2006

"Ethical Innovation in Business and the Economy", (With Georges Enderle), Edward Elgar, 2015

"The Relationship between marketing ethics and corporate social responsibility: serving stakeholders and the common good", (With Gene Laczniak), Handbook of Research on Marketing and Corporate Social Responsibility, 2014

"Marketing and the Common Good: Essays from Notre Dame on Societal Impact", (With John Sherry, Jr.), Routledge, 2014

"Caritas in Veritate: Updating Catholic Social Teaching for Responsible Marketing Strategy", (With Gene Laczniak, Thomas Klein), Routledge, 2013

"Marketing and the Common Good: Essays from Notre Dame on Societal Impact", (With John Sherry, Jr.), Routledge, 2013

"Notre Dame and the Federal Trade Commission", (With William Wilkie), Routledge, 2013

"The Common Good: The Enduring Effort to Re-center Marketing", Routledge, 2013

"Marketing Ethis (Volumes I-V)", (With N. Smith), Sage, 2012 - Accepted (awaiting publication)

"Ethics in Marketing: International Cases and Perspectives", (With Gene Laczniak, Andrea Prothero), Routledge, 2012

"Marketing Ethics", Marketing Theory: A Student Text, 2010

"Ethics and Corporate Responsibility for Marketing in the Global Marketplace", (With Georges Enderle), Sage Handbook of International Marketing, 2008

"Lifetime Achievement Award", American Marketing Association Marketing & Society Special Interest Group, 2011

"Fulbright Research Scholar", Council for International Exchange of Scholars, United States and France, 2009

"Outstanding Paper Award", Emerald Literati Network/European Journal of Marketing, 2008

"Charles C. Slater Memorial Award", Journal of Macromarketing, 2007

"2007 Recognition Ceremony Speaker", Department of Marketing, 2007

"Kaneb Center Faculty Fellow", University of Notre Dame, 2006

"Kaneb Teaching Award", University of Notre Dame, 2006

"Journal of Advertising Best Paper Award", 2005

"Masters of Science in Administration Best Teacher Award", 2005

"U. of Texas College of Communication Research Award", 2005

"Business Roundtable Institute for Corporate Ethics", 2004