Mendoza School of Business

Mark Wahlberg’s Liquid Investment

Published: July 29, 2011 / Author: Anna Prior

Actor and producer Mark Wahlberg is no
stranger to the world of fitness as attested by everything from those shirtless
Calvin Klein ads to his recent role as a boxer in The Fighter. He’s now
exploring another way to make fitness pay; last year he became an investor and
board member of AquaHydrate, an “enhanced” bottled water targeted at
workout warriors. AquaHydrate says it isn’t yet profitable, but Wahlberg may be
catching this wave as it crests; AquaHydrate says 2010 sales were up 64 percent
from the previous year, and it recently got an infusion of $10 million from
venture capitalist Ron Burkle.

Notre Dame professor James H. Davis
says investors with active roles like Wahlberg’s often do well, since they can
keep close tabs on their firms. To read the entire article visit:

To read the entire article visit: Mark Wahlberg’s Liquid Investment


Topics: Mendoza