Mendoza School of Business


Jennifer Cronin

Director of Undergraduate Studies for the Management Consulting Major, Assistant Teaching Professor
Management & Organization
 574-631-6404
  264 Mendoza College of Business
  • Biography
  • Background
  • Presentations
  • Awards
  • Media

Teaching professor Jennifer Cronin, an expert in interpersonal and organizational communication, studies how to effectively couple narrative storytelling with data to achieve better business decision-making. At Notre Dame since 2014, Dr. Cronin teaches courses across various departments ranging from campaign development, branding, social media strategy, and public relations to data storytelling for data scientists. She works within the Fanning Center for Business Communication to coach hundreds of graduate students and industry professionals on the necessary skills required to pitch an innovative business idea to a network of investors—specifically those that are data-driven. Dr. Cronin has been teaching for more than a decade and her eclectic academic background and industry experience afford her students a number of real world examples and case studies from varied perspectives. Prior to teaching, she spent a number of years in public relations at the International SPA Association, with some of the world’s top spas as clients. Ph.D. University of North Carolina, M.A. University of Kentucky, B.A. Georgetown College, Kentucky.

Education
Ph D, The University of North Carolina
MA, University of Kentucky
BA, Georgetown College

Areas of Expertise
Interpersonal & Organizational Communication
Visualizing and Presenting Data

"Digital Storytelling: A Creative Pursuit for the Net Generation", Scholarship of Teaching and Learning, 2019

"Faculty Service Award", Management and Organization Department, 2020

"Robert Bostrom Young Scholar Award", Southern States Communication Association, 2013

Pete Musto, A story on a new way that colleges are trying to appeal to students: via clickbait ads. , May 1, 2017




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