Mendoza School of Business

Former Xerox scientist to speak on networks for global economy

Published: September 20, 2006 / Author: Carol Newswriting



John Seely Brown, former chief scientist of Xerox Corp. and current visiting scholar at the University of Southern California, will present a lecture titled “Reflecting on Global Creation Networks and the Architecture and Rationale of the Firm in the 21st Century” at 11:45 a.m. Friday (Sept. 22) in the Jordan Auditorium of the Mendoza College of Business at the University of Notre Dame.

The lecture, which will explore how new network forms are emerging and evolving to help mobilize talent and resources in the unfolding global economy, is part of the college’s O’Brien-Smith Leadership Program.

Brown also will speak on “High Tech, Higher Ed, and the New World Order” at 3 p.m. in the Jordan Auditorium. The lecture is sponsored by the Kaneb Center for Teaching and Learning.

 Brown – or JSB, as he is widely known – served as director of Xerox’s Palo Alto Research Center (PARC) for nearly 20 years. While there, he expanded the role of corporate research to include topics such as organizational learning, knowledge management, complex adaptive systems and nanotechnology. Brown has written more than 100 papers in scientific journals and is the co-author of several books, including “The Social Life of Information,” which has been translated into nine languages. His most recent book, with John Hagel, “The Only Sustainable Edge,” provides a novel framework for understanding off-shoring in India and China.

Brown is co-founder of the Institute for Research on Learning, a fellow of the American Association for Artificial Intelligence, and a member of the National Academy of Education. He was inducted into the Industry Hall of Fame in 2004.

The O’Brien-Smith Leadership Program is designed to bring national business leaders into the Mendoza College of Business learning community on a biannual basis.

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