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July 15, 2019Nearly 7,000 people threatened to cancel their newspaper subscriptions. Here’s what got them to stay.According to a new study from marketing professor Vamsi Kanuri and his co-researcher, newspaper subscribers who receive a short-term price adjustment to quell the disappointment of a delivery failure are actually less likely to renew their subscription when the time comes — suggesting that newspapers might want to adjust their tactics for addressing customer complaints.
Harvard Nieman Lab -
July 10, 2019Notre Dame names new academic advancement director for Mendoza College of BusinessThe University of Notre Dame’s Division of University Relations has announced Natalie Sargent as the new academic advancement director for the Mendoza College of Business, effective Aug. 5. In this […]
Carol Elliott -
July 5, 2019The lost virtue: What happened to magnanimity?Management and Organization professor Brett Beasley wrote a piece for Notre Dame Magazine on the lost virtue of magnanimity. Beasley first poses the question: “Who or what comes to mind when you hear the phrase ‘greatness of soul’?” He then attempts to track down "greatness of soul" throughout history and when it began to fade.
Brett Beasley -
July 5, 2019Enlist your employees in crafting grand goals that produce big winsManagement and Organization's Mike Crant was interviewed for an Investor's Business Daily story on employee goal-setting. According to Crant employees don't always buy in when managers set goals for them.
Investor's Business Daily -
July 2, 2019Top one-year MBA courses in the USAThe College was featured in the Business Because list of the top one-year MBA courses in the U.S.
Business Because -
July 1, 2019How discounts for unhappy subscribers can backfire on businessesA phys.org article features new research by marketing professor Vamsi Kanuri on whether offering temporary discounts for subscription-based services to unhappy customers will satisfy them.
Phys.org -
July 1, 2019Deal or no deal? How discounts for unhappy subscribers can backfire on businessesSubscription-based service providers including newspapers, cable and internet providers and utility companies often issue price-based incentives including discounts in response to complaints about service failures. It’s been shown to satisfy angry customers — at least momentarily. But new research from marketing professor Vamsi Kanuri demonstrates the tactic may not be successful in retaining customers in the long term.
Shannon Roddel -
June 29, 2019100 Best & Brightest Executive MBAs: Class of 2019Mendoza EMBAs Lisa Stewart and Dick Podiak were named to Poets & Quants' 2019 Best & Brightest Executives list.
Poets & Quants -
June 27, 2019Facebook’s Libra might be the best bet for cryptocurrencySocial media giant Facebook has been widely criticized in recent years for privacy violations and facilitating hate speech. Is Facebook the right entity to usher in the "internet of money?" Finance professor Bill Mcdonald thinks so.
Phys.org -
June 27, 2019Certified Innovation Mentor Program
WNIT's Education Counts produced a segment on the Stayer Center's Certified Innovation Mentor Program, which featured Donna Porter.
WNIT