Mendoza School of Business

Not nice guys, but cowards, finish last

Published: August 19, 2011 / Author: Robert Kiyosaki

The following is an excerpt from a CNN article that discusses Management Professor Tim Judge’s research on how agreeable workers earn significantly lower incomes than less agreeable ones. To read the entire article visit: Not nice guys, but cowards, finish last

I remember sitting down in front of my rich dad to show him the financials for my nylon and Velcro wallet business. I was 32 years old and the business had taken off quicker than I’d ever imagined. I had more than 380 independent sales reps. Sales were soaring, and our product was in demand.

I was also young, inexperienced and running the company into the ground.

As my rich dad studied the company’s financial statement, I sat nervously, knowing that things weren’t good. I should explain here that the man I refer to as “rich dad” was my best friend Mike’s father and the man who would not only become my mentor but serve as a counterpoint to my real dad, whom I refer to as “poor dad.” Having two “dads” taught me that there are always two points of view … in the world of money and in life. Rich dad made his fortune in real estate, and his investments made him one of the richest men in Hawaii.


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